Creating a brand and immersive experiences to enable people to collaborate digitally.
Creating a brand and immersive experiences to enable people to collaborate digitally.
Touchjet
Touchjet develops Pond and Wave projectors that turn any surface, TV or monitor into virtual touchscreen giant tablet and smart TV.
Headquarters
San Francisco Bay Area, West Coast
Industry
Software & Technology
Company Size
20 — 50 employees
Funding
$3.5M
Services we provided
— UX Research
— Brand Identity
— Product Design
— Web Design & Development
— Marketing Campaigns
Touchjet
Touchjet develops Pond and Wave projectors that turn any surface, TV or monitor into virtual touchscreen giant tablet and smart TV.
Headquarters
San Francisco Bay Area, West Coast
Industry
Software & Technology
Company Size
20 — 50 employees
Funding
$3.5M
Services we provided
— UX Research
— Brand Identity
— Product Design
— Web Design & Development
— Marketing Campaigns
The Client
Touchjet software platform offers cloud services and touchscreen interactivity for its clients to enable better engagement and collaboration in conference rooms and classrooms. It provides access to digital content to its users wherever they are.
The Problem
Touchjet's ambition was to disrupt and eventually dominate the global pico projector market. They envisioned adding a new dimension to virtual meetings, home and classroom experiences by changing how businesses and people collaborated. Turning this vision into reality meant focusing the message on the unique products’ benefits, social solutions and versatility.
The Solution
The answer was surprisingly simple — make the product the Hero. With a strong emphasis on the collaboration capabilities, high-quality product visuals and immersive experiences, we were able to communicate how Touchjet products can augment businesses and lives and make them more meaningful and collaborative...with a human touch.
The Client
Touchjet software platform offers cloud services and touchscreen interactivity for its clients to enable better engagement and collaboration in conference rooms and classrooms. It provides access to digital content to its users wherever they are.
The Problem
Touchjet's ambition was to disrupt and eventually dominate the global pico projector market. They envisioned adding a new dimension to virtual meetings, home and classroom experiences by changing how businesses and people collaborated. Turning this vision into reality meant focusing the message on the unique products’ benefits, social solutions and versatility.
The Solution
The answer was surprisingly simple — make the product the Hero. With a strong emphasis on the collaboration capabilities, high-quality product visuals and immersive experiences, we were able to communicate how Touchjet products can augment businesses and lives and make them more meaningful and collaborative...with a human touch.
"Touchjet SaaS collaborative platform is SnapChat for business as it brings realtime interactivity to day-to-day meetings. It transforms display panels and any surfaces into touchscreens to enable people to collaborate digitally in meeting rooms and classrooms."
Juan Arango
Executive Director, Keiretsu Forum Rockies
The Result
Touchjet's outreach and pre-sales campaigns yielded tremendous results, exceeding financial goals by more than 50 per cent and attracting thousands of supporters. The early success quickly translated to booming attention from investors, which led to a lucrative Round A investment within months after launch.
The Result
Touchjet's outreach and pre-sales campaigns yielded tremendous results, exceeding financial goals by more than 50 per cent and attracting thousands of supporters. The early success quickly translated to booming attention from investors, which led to a lucrative Round A investment within months after launch.
$1.1M
$1.1M
Raised by Touchjet Wave product in Indiegogo pre-sales campaign after we launched the new landing page.
$1.1M
Raised by Touchjet Wave product in Indiegogo pre-sales campaign after we launched the new landing page.
$1.3M
$1.3M
Raised by Touchjet Pond product in Indiegogo pre-sales campaign after we launched the new landing page.
$1.3M
Raised by Touchjet Pond product in Indiegogo pre-sales campaign after we launched the new landing page.
$3.5M
$3.5M
Additional funding raised in Round A after working with Visualizers.
$3.5M
Additional funding raised in Round A after working with Visualizers.
